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Ideas and Insights for Banking Leaders

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CX Analytics

The NPS Blind Spot: What You’re Missing in Your CX Growth Strategy

NPS may be the industry standard, but it’s not the key to financial success. Discover why leading indicators like CES and CSAT hold the real ...
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Leadership Lessons

When Strategy Begins to Die: What’s Keeping Credit Union Leaders from Improving the Member Experience

Although credit union leaders recognize the importance of the member experience, they fail to implement their member experience strategy promptly and decisively.  I’m sure you’ve done the ...
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Uncertain Credit Union Employee
Leadership Lessons

Navigating Uncertainty: 7 Leadership Actions to Overcome Indecision and Drive Success

Indecisive leadership in an uncertain environment can have potentially devastating outcomes. Seven key actions can help leaders maintain trust with their teams, adapt to change, ...
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Leadership Lessons

Growing Opportunity: The Fruits of Transformative Change

Change may be slow, but daily intentional action can build toward transformative outcomes.
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CX Analytics

Trade Secrets of World-Class Financial Institutions: Use Data FROM Your Customers, Not Just Data ABOUT Your Customers

Executive Summary: To achieve a deeper understanding of customers and drive business success, financial institutions must prioritize the ever-changing Voice of the Customer (VoC) as ...
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CX Analytics

Trade Secrets of World-Class Financial Institutions: Analytics that Capture Actionable Insights are Table Stakes

Banking leaders taking stock of 2024 and poised to seize the opportunities of a new year must deal with this harsh reality: you’re not finding ...
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CX Analytics

Trade Secrets of World-Class Financial Institutions: Actively Build a Culture of Workplace Engagement

How do you know when to act to keep hotspots and tensions in workplace culture from harming your customer experience – and your bottom line? ...
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iceberg shows danger lurking beneath surface of water
CX Analytics

Is Danger Lurking Beneath Your Customer Feedback?

Service and performance issues that surface through customer feedback are not reliable indicators of an organization’s entire customer experience. Instead, these attention-grabbing problems may be ...
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White swan with brown ducks shows unique difference
Banking Trends

Trade Secrets of World-Class Financial Institutions: Leverage Your Unique Difference (The 30-Second Test)

Just one question. Your top-of-mind response will show just how well you stand out from your banking competitors. Are you leveraging your strengths to differentiate ...
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Newspaper headlines changes coming in 2023
Banking Trends

3 Strategies for Navigating CX Change in Banking

Banks and credit unions – not to mention their customers – have made their way through a gauntlet of disruptive trends over the past three ...
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Old Wright Flyer plane takes flight
Frontline Performance

How Does CX Innovation Take Flight?

Understanding customer experience (CX) requires constant innovation, driven by a culture that is always asking questions and listening to feedback. CX innovation lags at businesses ...
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A collage of multi-ethnic customers and employees
Banking Trends

Trade Secrets of World-Class Financial Institutions: Understand the New Complexities of Customer Empathy

Empathy, the ability to understand another person’s feelings and perspective, can be difficult to convey in a banking setting. But certain behaviors and skills can ...
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Graphic with 7 keys to analytics
CX Analytics

7 Keys to Operationalize Your Credit Union’s CX Analytics

Don’t take this personally, but you’ve got issues. Deep-rooted ones. You see their effects in member attrition and stalled growth, as you compete with fintechs ...
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A couple of upset customers at the bank
Frontline Performance

Improving CX Performance to Close the Great (Unmet) Expectations Gap

Businesses, including banks and credit unions, are increasingly both the cause and the target of customer anger. When the customer experience fails to meet customer ...
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Businessman upset on laptop
Leadership Lessons

Bank/Credit Union Leader: You’ve Got A BIG Problem Threatening Your Customer Relationships

Dear Bank/Credit Union CEO, What if you receive intel that a powerful competitor is poised to enter your market exactly 13 months from now? Your ...
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Business executive examines tablet methods
Leadership Lessons

Lesson for Leaders 1: The Method of CX Measurement Matters Most

The most common and costly mistake financial institutions make when embarking on a new research project is choosing the wrong method for learning what they ...
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Man taking survey on phone
Leadership Lessons

Lesson for Leaders 2: Are Surveys The Best Tool to Reach Your CX Objective?

As shown in Lesson 1, a CX survey can be a very powerful research tool BUT it is imperative that you not only know when ...
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Magnifying glass on data research
Leadership Lessons

Lesson for Leaders 3: What NPS Metrics Lack that Keeps Your CX from Improving

Since its introduction in 2003, something of a cottage industry has sprung up around attacking the Net Promoter Score®. Earlier this year, the Wall Street ...
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Misaligned arrow puzzle blocks and magnifying glass
Leadership Lessons

Lesson for Leaders 4: 10 Mystery Shopping Design Flaws

With more than 20 years’ experience and over one million customer experiences evaluated, our research has revealed a host of common mistakes financial institutions make ...
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Businessman Disappointed with Team
Leadership Lessons

Lesson for Leaders 5: 12 Mystery Shopping Implementation Mistakes

As I mentioned in the previous Lesson, reasons for the ineffectiveness of traditional mystery shopping programs fall into two categories: flaws inherent in the mystery ...
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Phone operator provides support for online banking
The Digital Experience

3 Steps to Keep the Human in Digital Banking

Many credit union CEOs I’ve talked with recently have described how the digital transformation of their credit unions has accelerated over the past year as ...
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Window cleaner scaling building
Banking Trends

The Heart of a Memorable Customer Experience

What makes an experience memorable? In a good way, I mean. We all know plenty of examples of experiences that stay in our memories for ...
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A variety of weather conditions
CX Analytics

3 Data Imperatives for Staying Alert to Stormy Customer Tolerance

Banking institutions struggle to keep up with the unpredictable and fluctuating nature of consumers’ tolerance for service that does not meet their expectations. In adapting ...
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Blurry customers and employees leaving work
Banking Trends

CX SOS: How to Retain High-Quality Talent During the “Great Resignation”

Upheaval in the job market is the present and unfortunate challenge of sourcing talent, particularly in frontline positions.  It’s seen all around us – “Help ...
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Old retro TV with an unclear view
CX Analytics

Get A Clearer View of Your Customers with Sentiment Analysis

Are you ready for a high-definition view of your customer? Maybe you remember – or have heard stories about – how, back in the day, when ...
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Executive holds hourglass running out of time
Banking Trends

It’s Now or Never to Stand Out Through Customer Service: The Grace Period Has Expired!

Have you noticed an overall decline in our American service culture?  I have found it quite aggravating, between call centers that tell you to leave ...
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Empathy graphic with squiggly line from one brain to another
Frontline Performance

From Customer Service to Customer Relationships: Empathy is the Bridge

It’s one of the enduring mysteries of humanity: when you meet someone for the first time, or even if it’s been a while, how can ...
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Board Room Executive Meeting
Leadership Lessons

What’s in Your Executive Leadership Playbook?

As I look back at 2020, I am reminded of how quickly things can change in our world. Strategies had to be shelved as businesses ...
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Pennies and other coins on a desk
Leadership Lessons

The Greater Cost of NOT Investing in CX Intel: Are You Tripping Over Dollars to Pick Up Pennies?

I’m going to offer to help you with this problem WITHOUT any cost – read all the way to the bottom of this post! I’ve ...
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Graphic shows the steps to move on with your members
The Digital Experience

8 Stages of Change that Test Your Member Relationships: The Final Digital Stage

Have you had enough? You’ve invested a lot of time and resources into building relationships with your members. You’ve forged strong attachments by providing reliable ...
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Techy cloud graphic
CX Analytics

The Hopeful CEO Outlook for the Year Ahead: Every Word Cloud Has a Silver Lining

“Hopeful.” – Many CEOs started 2021 with a pretty rosy outlook. After all, it’s a new year, a new beginning. In January, Fortune/Deloitte asked 100+ ...
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Periscope provides a hazy view
Banking Trends

The Hazy “Next Normal” of Consumer Banking

Some say it takes 21 days to form a new habit. Some say it takes at least 66 days. Either way, this pandemic has got ...
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Line graph going down
Banking Trends

Credit Unions No Longer First in Banking Customer Satisfaction

It is a sad day for me today.  Since 2009, I have been trumpeting my concerns that the credit union community is not paying attention ...
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Seismograph graphic after earthquake
The Digital Experience

Future-Proofing Credit Unions for the Digital Post-Pandemic

Just as individuals and our collective psyche are managing the current COVID-19 crisis, with varying degrees of effectiveness, the reality is, some businesses will struggle ...
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Dice with happy and sad faces on them
Frontline Performance

A 3-Step Strategy for Member Loyalty: Love, Sweet Love – or Not?

I was thinking about these lyrics from a classic song: “What the world needs now is love, sweet love – no, not just for some ...
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Graphic of businessmen moving through maze
Banking Trends

Doubling Down on MX Strategy During a Time of Crisis

Who would have thought in the beginning of March that our world would go on “pause” by the end of it? We are definitely operating ...
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Graphic shows this is not a drill
Frontline Performance

Confirming Your Credit Union Members’ Confidence at “Moments of Truth”

What a difference a couple of weeks can make. Recently I wrote about steps you can take to “future-proving” your credit union in light of ...
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Father and daughter working on laptops at home
Frontline Performance

Strengthen Your Member Relationships During Trying Times

Suddenly, every day seems to provide less certainty of the future. Our communities, our country and our world are drawn together in purpose and sacrifice ...
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Market share on big screen graphic
CX Analytics

A Data-Driven MX Strategy for Future-PROVING Your Market Share

Study after study relates how the large national banks are claiming a bigger share of the financial consumer market, taking an ever-larger slice of the ...
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Arrow graphic with customers on it
Leadership Lessons

Building Member Relationships: The Perils of Wide-but-Not-Deep Growth

I want to start out this post with this argument:  if you are relying on a wide, primarily inorganic approach of “purchasing” members through acquisitions ...
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Rhonda Sheets holding Edward Filene book
Leadership Lessons

What Filene’s Hidden Lessons Mean for Credit Unions Today: Speaking of Change

Hi, Everyone!  Many years ago, when I was just starting my business, I became aware of and very impressed by the unique mind and powerful ...
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Executive thinking about his company's experience
Frontline Performance

What Would This Kind of Customer Service Look Like in your “Store”?

Last week I was at my go-to Kroger store picking up a few things for our New Year’s Eve gathering (was that just last week?).  ...
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Snow background offers a warning
Banking Trends

ACSI Alert to Credit Unions: When Good News Becomes a Dire Warning!

We’re wrapping up the year with an upbeat, exclusive, client-only webinar celebrating the game-changing expansions and innovations we introduced during the year — and our ...
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Graph shows credit union and bank satisfaction decline
Banking Trends

4 Key Insights to Reverse the Trend of Historic ACSI Outcomes

It’s only January, but we may have just conducted the most important webinar of the year! At least, I believe we have a message – ...
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